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News

Meet Matthew Cassano – new Key Account Manager, North America region

Matthew Cassano recently started working at Persson Innovation as the Key Account Manager for the North America region. We sat down with Matthew and asked him a few questions to get to know him better. Read the details of our interview below.

Who is Matthew Cassano?
My name is Matthew Cassano. I live in a town outside of Philadelphia called Cherry Hill with my wife and three children.

I grew up in the packaging industry. From the time I was 13 I was already folding boxes in my family’s converting business in southern New Jersey. Most recently I’ve been selling corrugated boxes, folding cartons, and pressure sensitive labels.

What will your responsibilities be as Key Account Manager?
My responsibilities as Key Account Manager will be to take care of our largest US customers, making sure their needs are met and that their accounts are serviced properly.

The best part of my job is seeing the solutions that I propose to my clients on the shelves of the stores I visit and at my doorstep when an order arrives from Amazon. Also bringing packaging samples home to my children is fun as well.

Why did you want to join Persson Innovation?
I wanted to join Persson Innovation because I believed in the product. It’s simple, it’s effective, it has a sustainability component and I love the fact that it enhances the end-customer experience of the product as well.

I’m looking forward to getting to know the rest of the team. Also catching up with our key accounts and understanding the status of our relationship today and how it can be developed over the next six months.

Why is it important to rethink packaging?
It’s very important to rethink packaging because of the increasingly important role that packaging plays in the marketplace. To the individual, to the products and to the planet.

I think there’s a lot of growth ahead for this company and I’m looking forward to making Person Innovation a household name. I’m very much looking forward to the journey ahead.

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News archive

2023 and beyond, the time for a packaging transformation

What we as a company have seen and addressed in how we have developed our business over the years, has been the impact of certain global mega-trends and disruptions that have ignited a revolution within the packaging industry. Andreas Carlson, Director of Global Sales at Persson Innovation looks ahead to what is shaping up to be a very interesting year. He has put his thoughts together on how 2023 would look in this article. Read more

Looking back at 2022, what a difference a year makes

We set ourselves annually a few questions internally to reflect on the previous 12 months and how that can help us develop as a company in the years ahead. Andreas Carlson, Director of Global Sales at Persson collated those thoughts and has put them together in this article. Read more

Persson Innovation appoints André Carrion as Area Sales Manager, South America

André Carrion joins Persson Innovation as Area Sales Manager and will be responsible to develop our business in South America. Read more

Meet André Carrion – new Area Sales Manager in South America

André Carrion recently started working at Persson Innovation as Area Sales Manager in South America. We sat down with André and asked him a few questions to get to know him better. Read the details of our interview below. Read more

PACK EXPO International in Chicago is finally here

PACK EXPO international in Chicago has finally arrived. We took the opportunity to ask Matthew Cassano and John Lee a few questions during the trade show. Read more

Persson Innovation sponsors a young, rising Go-Kart talent

Persson Innovation has a strong commitment to supporting its local community, especially when it comes to developing younger talent. That is why it is a matter of course for Persson Innovation to sponsor eleven-year-old Melvin Kalousdian from Örebro, Sweden. Read more

Contact

Contact

USA
Ph: +1-630-730-5773
Fax: +1-630-428-8572
Email: sales@perssoninnovation.com

Europe
Ph: +46-19-569-262
Fax: +46-19-578-966
Email: sales@perssoninnovation.com

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